JYP Leisure Announces Strategic Partnership With Are living Country to Expand Touring Company for K-POP Artists Around the globe

JYP Leisure, a global chief in the discovery and progress of K-POP artists, right now announced a multi-year international strategic partnership with Dwell Nation, the world’s leading reside entertainment corporation, to make excursions for all artists on JYP’s extraordinary roster together with Two times, Stray Little ones, ITZY, Xdinary Heroes (XH), NMIXX, as well as their up-and-coming expertise. The new partnership not only formalizes but expands on the present romance concerning the two providers who have experienced a effective monitor document advertising and marketing and creating tours collectively about the very last various many years.

JYP Entertainment’s know-how as an ground breaking talent and administration firm coupled with Live Nation’s vast international touring sources will create new options for artists to hook up with their followers on a bigger scale than ever in advance of. Alongside one another, the two providers will continue to deliver their creativeness and skills to JYP’s artists, expanding their international growth. With Reside Country at the moment running in about 45 international locations all-around the earth and selling above 140 million tickets to promoted exhibits globally in 2023 to date, the partnership will provide unparalleled get to for K-POP acts globally.

JYP Entertainment’s artists have created heritage with a lot of hugely effective earth excursions, produced by Dwell Country. Twice turned the very first-at any time K-POP lady group to headline in the two NFL and MLB stadiums with enormous marketed-out displays at SoFi Stadium in Los Angeles and MetLife Stadium in New York. The group is at the moment on their fifth and premier world tour to date, “READY TO BE,” with 44 displays across 25 towns around the entire world. Stray Little ones have also solidified them selves as a world-wide feeling with their 2nd planet tour “MANIAC,” concluding with a full of 42 reveals in 18 metropolitan areas throughout North The usa and Asia. All through that tour, Stray Children turned the next K-POP boy team in heritage to carry out at a stadium in North The united states, with two electrifying marketed-out displays at BMO Stadium.

This partnership also builds on JYP Entertainment’s determination to increasing its worldwide achieve. In June 2023, JYP Leisure expanded its strategic partnership with Republic Information to kind a organization-large global alliance. Their collaboration, which commenced in February 2020 with Two times, accomplished fantastic outcomes in the U.S., and was expanded on with the target of more enhancing the international accomplishment of JYP Entertainment artists which includes Stray Children and ITZY, opening a new lane for K-POP globally. This offer places JYP Amusement and Dwell Nation at the forefront of K-POP’s increasing world wide expansion.


About JYP Leisure

JYP recognized by itself as a preeminent and revolutionary pressure in South Korea as very well as getting just one of best labels of K-Pop. Developing a system for superstars, the organization popularized and introduced the earth to the likes of J.Y Park, Rain, Question Girls, 2PM, 2AM, miss A, Bought7, Bernard Park, Day6, Two times, Stray Kids, BOY Story, ITZY, NiziU, XDINARY HEROES, NMIXX and VCHA.


About Live Country Enjoyment

Are living Country Enjoyment (NYSE: LYV) is the world’s primary reside leisure organization comprised of world market leaders: Ticketmaster, Reside Country Concert events, and Dwell Country Sponsorship. For additional facts, pay a visit to www.livenationentertainment.com.